Creating trusted digital experiences that millions rely on every day.

I lead product strategy, AI experiences, personalization, and enterprise design initiatives across The Wall Street Journal, MarketWatch, and Barron's.

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120M+
Monthly Users
7
Enterprise Products
8+
Years Product Design
Work

WSJ "Your Story"

The project was initiated to address the challenge of increasing subscriber engagement and retention for the Wall Street Journal (WSJ). Marketing identified an opportunity to showcase the value of a WSJ subscription through a personalized, data-driven "End of Year Subscriber Experience," inspired by successful initiatives like “Spotify Wrapped.”

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WSJ+ AI Driven Dashboard

Created a unified member experience that aggregates content and benefits from The Wall Street Journal, MarketWatch, Barron's, and Investor's Business Daily into one personalized destination.

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MarketWatch & Barron's Homepage

Led homepage modernization initiatives across two iconic financial brands, improving content discovery, editorial flexibility, and responsive experiences while supporting millions of monthly readers.

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About Me

I'm a Product Design Leader with a background in behavioral psychology, specializing in enterprise AI and personalization products that balance customer needs with business strategy. I partner with cross-functional teams to simplify complex problems, shape product direction, and create thoughtful experiences that help millions of people discover, understand, and engage with information every day.

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